A hospital that caters to the mofussil populace bordering Kerala and Tamil Nadu. Rollands Hospital like most hospitals cares for all its constituents - mostly patients and staff. Started a few decades back, the hospital has earned its reputation by sheer dint of hard work. This family-run hospital has recently started taking careful but clearly thought out steps towards making it a place where healing starts. And healing is not just about patients' well-being but a larger concept that could make a huge difference to all its constituents including the general public. The brand has started its move.
The identity was already in place when we were asked to work on the brand.